Private proposal for Rolando Eco Energy.
Turn deal posts into quoted jobs.
Keep every next step visible.
The Volta aircon post has a price and a reason to act. It needs a tracked route after the click: offer page, form, follow-up, quote, contract, review.
Offers
Each special gets a tracked page and form.
Quotes
Every request gets an owner and next step.
Contracts
Accepted quotes move to sign-off.
Reviews
Finished work asks for public proof.
What we saw.
This is based on the public websites, Google presence, listings, and social posts. The working call checks the private side: lead routing, quote handling, contracts, old customers, and reviews.
01
Eco Energy needs a safe Google route.
Electrical already has a verified profile. Eco Energy does not. We check eligibility before creating anything new, especially if the brands share address, phone, ownership, or categories.
02
The deal posts need a destination.
The Volta offer gives buyers price and urgency. It still needs a tracked page, form, quote follow-up, and review request.
03
The two websites create extra admin.
Electrical runs on Wix. Eco Energy runs on WordPress. The brands can stay separate, but the team should not need two habits to update offers and capture leads.
04
The tax page needs current law.
The live Eco Energy page still carries old tax wording. The new page should state the current 27% company tax rate, Section 12B treatment for qualifying PV up to 1MW, and the expired 12BA incentive.
05
Follow-up relies too much on memory.
Calls, WhatsApp, Facebook, email, quote forms, and reviews should land in one place with an owner and next action.
The Google profile decision comes first. Then listings, reviews, and solar offer pages get built around the safest route.
MAIN LEAK
The offer stops too early.
A Facebook special can create interest. It should not be the only place the deal lives.
A deal post should point to a page that captures the buyer and starts the quote flow.
What changes.
- Specials get tracked. Each offer has a page, form, source tag, and follow-up path.
- Missed calls get a reply. A missed-call text-back catches people before they phone the next installer.
- Quotes do not disappear. Open quotes stay visible until accepted, declined, or parked.
- Completed work asks for proof. Review requests run after installs instead of relying on memory.
TODAY
AFTER THE PILOT
Facebook post, phone number, manual chase.
Offer page, form, quote follow-up, contract handoff.
Two websites, two update habits.
Separate brands, one managed sales setup behind them.
Lead source guessed later.
Every enquiry tagged by channel and offer.
RECOMMENDATION
Keep the brands. Fix the handoff.
Eco Energy stays the solar brand. Electrical stays the electrical brand. Solar Lead Engine gives the team one way to catch, quote, follow up, and ask for reviews.
Quote to contract
Quote requests get captured, assigned, followed up, and moved to sign-off when the buyer says yes.
Content engine
Install proof, review posts, offers, and Google updates run from a monthly calendar instead of random posting bursts.
Google profile strategy. We check what Google will safely allow before creating or changing profiles.
If Eco Energy qualifies as separate: build the solar profile with the right category, services, photos, posts, reviews, and citations.
If it does not: use Electrical's verified profile as the map trust anchor while Eco Energy carries the solar pages, offers, reviews, and listings.
Either way, the public message stays solar-first. The Google route is a strategy call.
Sales health check
What the 90 days should improve.
These are working scores. The live audit may move the starting numbers.
| Area | Now → Day 90 | What changes |
|---|---|---|
|
Reliability / 10
|
Calls, forms, chat, WhatsApp, and email feed the same inbox. Missed calls get a text back.
|
|
|
Reputation / 28
|
Choose the safe Google route first. Then fix listings and request reviews after completed work.
Google route: Eco Energy gets its own profile only if eligible. If not, Electrical carries map trust while Eco Energy carries the solar pages and offers. |
|
|
Readiness / 14
|
Every enquiry gets a source, owner, status, and next action.
|
|
|
Resell / 20
|
Completed installs trigger review requests and future service reminders.
Optional: if Electrical has a usable list, it can become a careful solar cross-sell pool. |
|
|
Remarketing / 14
|
Dormant solar quotes get a follow-up path instead of sitting in old messages.
Optional: Electrical's old list can be reactivated carefully once solar is moving. |
|
|
Reach / 21
|
Every special gets an offer page. Facebook, Instagram, and Google links point there.
|
|
|
Total / 107
|
By Day 90, capture, follow-up, quote flow, reviews, and reporting are live. Then we decide what earns the next spend.
|
Plain caveat. These are not revenue promises. Reviews and map visibility take time.
Build scope
What gets built.
The site is the front. The follow-up system is the part that keeps work moving.
Offer funnels & solar front door
Solar site, offer pages, forms, source tracking, and follow-up.
Post → page → form → quote.
Current tax-incentives page
Rewrite the Section 12B page with 27% company tax, PV up to 1MW, expired 12BA wording, and a careful worked example.
Commercial buyers do not see stale legislation.
Universal inbox
Calls, SMS, WhatsApp, Messenger, Instagram, email, chat, and reviews.
One queue for customer messages.
Smart number & missed-call recovery
One public number routes calls and texts missed callers back.
Fewer missed enquiries.
Reputation engine
Google route review, listing cleanup, and review requests after completed work.
Public proof starts building.
Quote & contract flow
Quote requests get source, status, owner, next action, and sign-off step.
Open quotes stay visible.
Content engine
Install proof, specials, review posts, offer posts, and Google/social updates.
The feed has a sales job.
Reactivation lane
Old quotes and past customers get a careful follow-up lane.
Warm contacts get worked again.
Reporting & analytics
Lead source, response speed, funnel results, quote status, reviews, and pipeline value.
You can see what is working.
90-day pilot
Get it live. Watch the numbers.
The first version should be small enough to launch and useful enough to judge.
Days 1-7
Decisions and routing
Run the sales-system check. Decide the Google route. Map the first offer, quote path, contract step, routing number, shared inbox, pipeline, and review request.
Days 8-30
Launch the first flow
Launch the Eco Energy site, current tax-incentives page, missed-call text-back, WhatsApp handoff, quote reminders, contract handoff, review requests, and first tracked offer page.
Days 31-60
Reviews and content
Clean up the chosen Google route, fix key listings, request reviews, and start the monthly content calendar. Eco Energy first. Electrical only if the list and timing make sense.
Days 61-90
Review and decide
Review sources, offer results, response speed, missed calls, quote follow-up, contract movement, reviews, and post performance. Then decide the next 90 days from numbers.
Founding pilot
Price and next step.
Rolando gets the South African pilot rate for the first 90 days. After that we review the numbers, scope, and next 90 days before anything continues.
R19,997
Setup
Standard setup
Standard setup rate for this scope after the founding pilot cohort.
PUBLIC PRICE
R9,997
/ month
Standard monthly
Standard monthly rate for this managed scope after the founding pilot cohort.
PUBLIC PRICE
What we need in return. Honest feedback, permission to turn the work into a South African case study, and access to performance numbers we can share with future pilots.
Scope note. Final scope and price are confirmed after the working call. If the Google route, brand structure, locations, ad campaigns, content volume, messaging usage, or support needs expand beyond the agreed pilot, we quote that before work starts. This pilot does not promise a fixed lead volume or revenue number.
Start with one working call.
I am offering you guys a free R6 audit which aims to identify gaps in your online
sales and marketing strategy so as to strengthen your commercial position online.
WHAT WE'LL COVER ON THE CALL
- Who owns day-to-day solar enquiries, and how fast can they respond?
- Which current offer should become the first offer page?
- What quotation and contract steps are currently manual?
- Which website should customers trust first?
- How are Eco Energy and Electrical structured today: address, phone routing, signage, ownership, and categories?
- Is there a usable Eco Energy customer list for solar maintenance reactivation?
- Does Electrical have a usable customer list or profile cleanup opportunity?
- Is Cape Town an operating location, partner region, or forwarded number?